I’m Caroline Sparkes, a business growth professional and recognised as one of the BD100 since 2018.
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I have spent over 20 years in business development for marketing agencies including ustwo, GPJ, Dare, Critical Mass, Huge, Momentum, EuroRSCG, Wunderman, M&C Saatchi and Lowe.
I previously co-founded and chaired the UK IPG Women’s Leadership Network whilst at Momentum & Huge and was on the Omniwomen board whilst at Critical Mass.
I also chaired BIMA’s MarComms Council and sat as part of the governance board for 2years.
I studied Chemical Engineering at Birmingham University and later Business Studies & Marketing at Staffordshire University.
I have a CIPS/IPA Diploma in Marketing Procurement and a stack of certificates from CIM, DMA and ISP.
I am also a graduate of Omnicom University’s Advanced Leadership Programme (Harvard University led).
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